GLENHAVEN PIZZA & PASTA
A family-owned local restaurant known for making handmade traditional & gourmet pizzas and pastas. Serving the Glenhaven community since 1998.
Type of work
Graphic design
Re-Brand
Brand application
Research & Ideation
Brief
To create a brand identity for a local service that is recognisable, consistent, and cohesive across varied applications.
Outcome
For this project I wanted to modernise the brand, while keeping that warm, rustic, local feel. I used bold, distressed typography to capture the handcrafted, authentic nature of the food. When combined with the handwritten typography, this reflects a warm personality and a strong sense of community to the brand.
To support the re-brand, I developed a social media rollout and print campaign. The aim was to ensure the new identity translated seamlessly across digital and physical touch points, from promotional specials to advertising. This is brought to life through mouth watering visuals, illustrations, and behind the scenes imagery that highlight the brand’s handcrafted authenticity.
The result is a brand that feels welcoming and authentic, that has been modernised without losing its heart.
Now… who’s hungry?
